A recent capture of mine out on the open coastal beaches of beautiful south Devon. Here is the story of how I hooked, landed, and subsequently released a 60cm bass, in darkness, on a substantial soft plastic paddle tail lure called the Bait Breath TT Shad.
Within this bass lure fishing video I cover the following:
1 – The pattern of lure of why I was using it.
2 – The technique and method of retrieval.
3 – The type of venue.
4 – The sea state and overhead conditions.
5 – My theory on WHY bass take paddle tail lures.
New VLOG Format
My MARC COWLING | BASS LURE FISHING | THE DEFINITIVE GUIDE website is now also a VLOG, whereby I will cover the following bass lure fishing related subjects:
- My Personal Catches of Bass on Lures.
- Tackle/Equipment Reviews.
- Instructional and Educational information (aimed at beginners up to intermediate level).
- The Promotion of my Books.
My Bass Lure Fishing Books
(Including my most recent release: The Lure of The Bass – The Revised Edition)

For stock levels, purchasing options (BACS or PayPal) and for information in regards to the contents of each of my respective publications you can follow the links below. Alternatively, if you wish to contact me, please either complete the Contact Form below or email me directly at: marccowlingblf@yahoo.com
The Lure of The Bass – The Revised Edition
Bass Lure Fishing – A Guide’s Perspective (Volume 1)
Bass Lure Fishing – A Guide’s Perspective (Volume 2)
My Professional Guiding Service
‘South Devon Bass Guide Ltd’

I am the Founder, Owner, and Director of the UK’s Number One Professional Bass Lure Fishing and Guiding Service – South Devon Bass Guide Ltd.
My 2nd Guide Joe and I provide personal instruction and guidance and lessons associated to everything there is to know about catching this most mercurial and enigmatic species, and arguably the UK’s premier sporting sea fish.
Moreover, these sessions (be it One-to-One, 2 Person, or 3 Day Packages for 3 anglers) are conducted in a friendly manner, and are completed along one the UK’s most beautiful sections of coastline – the wonderful South Hams.
To Enquire
To enquire about either my books or our guiding operation, please complete the Contact Form below: